British Columbia is well known for its unique and challenging mountain biking trails. While communities and tourism organizations acknowledge that mountain biking tourism generates economic activity, quantifiable data is needed to demonstrate the value of the trails, encourage investment in infrastructure, and establish appropriate trail management policies.
To meet these objectives, the Western Canada Mountain Bike Tourism Association (MBTA) conducted a pilot study to measure the economic impact of mountain biking in the Sea to Sky Corridor, which includes the communities of the North Shore (North Vancouver and West Vancouver), Squamish and Whistler.
Download a PDF copy of the study, see attached pdf file below.
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